How To Increase Your Sales and Your Average Check?

What I've learned today is...

another tool that can help you increase your sales and your average check –

PACKAGE OFFERS

Instead of selling just one item, create a set. Here are some examples:

• Skincare Products:

- Instead of just a cream, offer a skincare set including a cleanser, toner, moisturizer, and serum.

- A night-time skincare routine package with night cream, eye cream, and a sleeping mask (or oils 😍).

- Not just facial but a package of a facial, eyebrows, and eye lashes.

• Art Supplies:

- Instead of just a paintbrush, offer a complete painting kit with brushes, paints, canvases, and an easel (that you sell).

- A sketching bundle with sketchpads, pencils, erasers, and sharpeners.

Breathwork Therapy:

- Instead of just one session, offer a bundle including multiple sessions, a guided meditation, and a follow-up consultation.

- A wellness package with breathwork sessions, yoga classes, and an aromatherapy kit.

- A mental therapy with a psychological consultation, breathwork, an aromatherapy in the amount of 4 sessions (for better results)

Event Industry:

- A wedding/birthday/graduation package including photography, videography, flower arrangements, and a planner.

- Instead of just offering DJ services, create a party package that includes a DJ, sound and lighting equipment, a photo booth, and a party planner.

- Or the wedding one instead of all different parts of the event can include: wedding event, wedding dress or dresses for the bridesmaids, wedding make-up, and wedding bouquets.

You may not have all the components for your packages or sets, but this presents a great opportunity to partner with other businesses. Collaborate to create joint offers and promote them together!

Another important point to note: offering packages or sets tends to generate more sales when customers see individual items being sold separately as well as in a bundled deal. For bundle deals you, obviously, can have better prices and subscriptions.

I know that many of you already offer packages (great job)! If your business is in another industry, please let me know and we can brainstorm together about sets and package offers for your industry.

Share your ideas on what items could be bundled in your industry 🫶

Give it a try too.

More tips are coming.